May 23, 2016
First thing Monday morning we began our industry visits. The first appointment was with Custom Fabric Flowers by M&S Schmalberg off West 36th. We met with the wonderful owners Warren & Adam and they shared their family story of how the business started and the process used to produce the flowers from fabric. Each flower is delicately hand crafted and can be picked to the customers liking. Some of their major customers are Vera Wang and the Kentucky Derby. They allowed us to browse through the hundreds of flowers they had pre-made and created a couple hair clips and ribbons for some of us.
Our next meeting was with the trend forecasting website W(worlds) G(Global) S(style) N(network). Here we learned of the interesting ways they collect the information and how they take pieces from each of their locations and use all that data to discover the future trends, but the whole process is formed very organically. Fun fact WGSN was founded the same year as Google!
To finish out day one of meetings we met with some of the designers at Pamella Roland. Unfortunately, we did not get to meet Pamella but her team of designers showed us the steps they take in creating each beautifully beaded gown and how involved Pamella is in the process. They held a little question and answer session for us where they answered all our questions and gave us insightful information about how the fashion design industry works.
A few of us went over to the West Village area and ate at Jack’s Wife Freda for dinner after our meetings. To get there we had to take the Subway, of which I was terrified to ride, but it actually was not bad at all and I really liked it! After dinner we walked over to Washington Square Park and sat in the fountain (because why not) while we people watched all the New Yorkers in the area. Also the people in New York are way nicer than everyone says they are. On our way back to the hotel of course we stopped and got gelato from Grom because you can’t go to bed without dessert!